Government Access TV/Public Information Manager
Salary: $33.91-$41.40 hourly / $5,898-$7,201 monthly / Range:
DEFINITION: Under general direction, manages the County
Government Access Television Channel and related programming;
coordinates County public information activities when acting as the
County's public information officer; and performs related duties as
DISTINGUISHING CHARACTERISTICS: This is a single-position class in
the General Services Department; it reports to the Communications
EXAMPLES OF DUTIES:
1. Manages and supervises television and video production
programming including video/audio teleconferencing of the Board of
Supervisors and other County-sponsored/authorized meetings and
hearings; plans, organizes, and staffs production of television
programs for the Government Access channel including public service,
emergency information, and education programs; completes timely link
and tape broadcasts of public meetings; produces training and
informational videos for departments.
2. Assists County Administrator Office staff in negotiating the
provisions of County ordinances and franchises governing operations
of cable TV operators; assists in developing cable TV franchise
agreements, including performance standards.
3. Serves on project teams responsible for telecommunications
planning and implementation of a county-wide telecommunications
program; evaluates telecommunications plans as they pertain to
in-house technological needs.
4. Works in conjunction with the Emergency Operations Public
Information Team to disseminate information in emergency situations;
develops County media guides and policies; develops media programs
for disseminating information about County government; advises
departments on public information matters; acts as liaison with the
media, preparing press and other media announcements; assists in the
development of public information materials, including materials for
the Internet; responds to inquiries and complaints from the public
and press; cooperates with community organizations and the private
sector to deliver information to the public about County government
services, particularly through Government Access television.
5. Supervises production staff; selects and oversees consultants,
interns, and temporary employees for video communications programs;
plans, assigns, and evaluates work of staff.
6. Prepares and monitors budget; approves equipment purchases;
writes and administers grants for public information projects.
1. Possession of a bachelor's degree in communications, TV
production, or a related field, and three years of supervisory or
management experience in public relations, audio/visual
communications, public information, or TV production, preferably in
a public agency; or,
2. a combination of training, education, and experience that is
equivalent to the employment standard listed above and that provides
the required knowledge and abilities.
Additional Qualification: Possession of a valid California Class C
Driver's License is required at time of appointment.
Knowledge of: operations, equipment, and issues involved in cable
television and video programming; general county government
functions, organization, and operations, principles of public
relations and mass communications; print and broadcast media
practices; reporting methods and techniques; English grammar,
spelling, punctuation, and syntax; computer graphics software
Ability to: develop, implement, and evaluate program plans, goals,
objectives, policies, and procedures; prepare clear, concise, and
effective written reports and verbal presentations; represent the
County Administrator to the media, private sector, community groups,
and the public; plan, organize, and coordinate multiple projects
with management, elected officials, press, community groups, and
representatives of other agencies; negotiate contracts; resolve
operational and procedural problems and conflicts; prepare and
manage budget; supervise, train, and evaluate staff; analyze and
interpret laws, ordinances, and regulations related to cable TV;
establish and maintain effective working relationships; speak
effectively before individuals and groups; exercise independent
judgment; demonstrate tact and diplomacy in representing the County;
produce video programs.
Desirable Qualification: Knowledge of operations and issues involved
in government access television and video programming.