Direct or Deductive Business Letter
Good-news letter (acceptance,
announcements, information, granting requests, reminders, thank-yous,
congratulations):
- Best news/main idea
- Explanation
- necessary details
- background information
- Positive, friendly closure
- appreciation
- clear statement of action
desired/motivation to action
Direct-request letter (simple claim
letters, some collection letters, asking simple favors, seeking
information, placing orders, reserving rooms, etc.):
- Main idea
- request, main statement, or question
- reasons, if necessary
- Further explanation
- all necessary and desirable details
- optional, but often helpful devices
(charts, graphs, lists, headings)
- Courteous closure/motivation to action
- clear statement of action desired
- information to make the action easier
- appreciation
Next:
Indirect or
Inductive Business Letter |
