BBA Degree: Bachelor of Business Administration
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The Bachelor of Business Administration (BBA) degree prepares
students for career opportunities and advancement in business and
industry. Successful completion of lower- and upper-division BBA
requirements ensures that graduates comprehend the relationships
among marketing, quantitative theory, accountancy, economic
principles and financial, human and organizational management.
The Bachelor of Business Administration degree gives students an
opportunity to specialize in designated fields by pursuing
concentrations and minors, or to choose an individualized set of
general BBA electives.
In general, BBA degree has the following specification:
Bachelor of Business Administration in Finance
Examines the principles underlying financial arrangements,
contracts, and their application to corporate financial management.
Bachelor of Business Administration in Marketing
Provides a foundation for many career options in marketing
administration, development, analysis, and planning with an emphasis
in global and e-marketing enterprise administration.
Bachelor of Business Administration in Information Technology
Prepares students for careers designing and implementing
enterprise-scale database systems.
Bachelor of Business Administration in Entrepreneurship
Teaches how to cultivate leadership and capitalize on existing
entrepreneurial skills, including the evaluation of new business
opportunities and team selection.
Bachelor of Business Administration in e-Commerce
Focuses on the art of effective Internet promotion and the dynamics
of business-to-business, business-to-consumer, and wholesale and
Bachelor of Business Administration in Human Resources
Provides a working knowledge of planning, organizing, and managing a
human resources system, as well as liability, legal exposure, life
and health coverage, and labor management.
Bachelor of Business Administration in Global Business
Teaches various strategies for transnational marketing, cultural
differences in effective management styles and methods for preparing
employees for overseas assignments.
Career with BBA Degree - Jobs for BBA Degrees